That's what we delivered for Kieran at KMM Energy Solutions in March: 19 solar installs at a £71,000 average order value. Seven came directly from the AI lead engine we installed in February. We build the same engine for a small number of MCS-accredited installers each quarter.
Everstate runs an institutional-grade lead-generation programme on behalf of each installer client. Every campaign follows the same documented three-phase methodology, refined across £8.2m of delivered revenue.
Our strategy team designs the offer, creative and audience targeting around your panel brand, install size and patch. Recommended ad spend: £30–£50 per day for 4–8 net new installs / month.
Inbounds are scored on roof orientation, energy spend, grant eligibility and timeline. Non-buyers are nurtured via email & SMS for the full 1–6 month buyer-intent window. No-shows reduced via automated reminders.
We install GoHighLevel CRM and Google Sheets reporting on day one. Weekly reports show cost-per-lead, cost-per-booking and cost-per-install. You see exactly what each install costs you to acquire.
No demo call. No form. Type your postcode, watch us scan it live. If your area's open, we'll book you in on the call.
Everstate plugs into one of the fastest growing corners of the UK economy. Domestic solar. Battery storage. EV chargers. Heat pumps. We run the entire top of your funnel on autopilot, then hand you a homeowner who already wants the install.
We build the ad creative around your panel brand (JA Solar, Sunpower, REC), your patch, your typical install size and the grants your homeowners actually qualify for. Not a template. Not a borrowed playbook from a US solar company.
Hyper-targeted Instagram campaigns build you a following of homeowners worried about energy bills, EV charging and grant deadlines. Even the non-buyers become installs in twelve months.
Every inbound is scored on roof orientation, postcode (MCS reach), bill size, timeline and grant eligibility. You only see the ones worth quoting. Yours. Never resold to the four other installers in your patch.
Move the dials to match your business. Our installers usually settle somewhere on the right.
This month we did 19 sales for solar, with an average order value of £71,000, and we did £1.38 million in sales. Which for us is revolutionary. Seven of them came straight from the online leads.
Forty-five days in. Twelve fully qualified leads. One hundred percent close rate. Better than anything we've tried to test in the last twelve months of running this business.
We've been with Everstate Media less than two months. Six weeks. We've quoted about £60,000 worth of work through their leads and won three jobs at around £25,000. The rest of the quotes are still landing.
Fifteen-minute demo with Jacob. He'll walk you through the same three-step system he built for KMM, scan your postcode live, and tell you straight if we can't help. Most calls end with a yes or a no inside ten minutes.
No commitment required at the demo stage. Pricing, scope and onboarding timeline discussed on the call.